Client Facing Emails for Email Subscriber List
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In an effort to continue to make my clients’ lives easier I’m always looking for better and more affordable ways to help them. One thing that continues to come up in our businesses is social media. Social media is ever changing and as more and more accounts are added and more and more people jump on the platforms it’s getting harder and harder to be seen. And not only is it getting harder to be seen, the platforms are being bogged down by glitches and days where posting is almost impossible.
I’m not saying that the internet is perfect either, but more and more companies are going to start going to email subscriber lists to stay in front of their target markets. Once you start using an email subscriber list you will be amazed at how quickly you’ll start getting clients. Now it doesn’t happen overnight, but it does happen much more quickly than posting on social media. After two years of posting on Instagram and getting zero clients I decided to start an email subscriber list. Two months after starting that list I got my first client, a few weeks later I got another and so on. The growth potential with a subscriber list is far greater because you are targeting a smaller very specific group of individuals. These are people who asked to be signed up for your emails, they are interested in you and follow you and for some reason are more likely to do business with you when you send them an email versus you putting something on social media.
The best ways to grow an email subscriber list:
Get your landing page out there - Whether it’s attached to your website or blog or other, get it out there in Facebook groups and on social media. People will check out your website.
Offer a freebie - Some offer a free style quiz or free download on how to choose a paint color or some other helpful tip for signing up for their email newsletter.
Write engaging content - This is the place where most designers get tripped up. They either don’t have time to write the content, they don’t like to write, or they struggle to come up with topics to write about.
The engaging content is where we are here to help! I am creating a place on my website where my clients can go to download inexpensive client-facing emails to use in their emails! Yes, that’s right. The emails will be written for you and less expensive than hiring a copywriter to write custom copy.
If you are interested in hiring a copywriter to write custom copy, we do offer that service as well, it’s up to you which you prefer!
Now, does inexpensive client-facing email content sound like something you’d use? If so, let me know. I’ll announce when that portion of my website is ready. I’m so excited to help interior designers get in front of more people and grow their clientele. It’s what I do best!